CIBE's vision is to raise awareness and increase understanding of Business Ethics in China. CIBE strives to become a thought leader and pioneer in encouraging companies to integrate business ethics into everyday business decisions. CIBE seeks to develop an accepted industry standard of ethical practices. These Ethical Labels will inspire companies in China to adhere to industry standards, incorporate and apply sound ethical practices into their business strategy.
CIBE aims to establish, support and participate in the activities of international, governmental, non-governmental, educational, humanitarian, charitable, professional, social and cultural institutions, organizations, associations, and clubs whose interests are in related fields.